Wallstrip is a wee bit retro
Broadcast network CBS has acquired the video podcast Wallstrip, reports AdAge.
The show takes an irreverent look at Wall Street news, drawing comparisons to the popular podcast Rocketboom. Both shows, which are hosted by women, present tongue-in-cheek perspectives on the news of the day.
CBS made the purchase in part to acquire the online savvy of producers Adam Elend and Jeff Marks, and host Lindsay Campbell. The network has signaled it will be making a number of deals to add content and build its online reach.
Wallstrip's behind-the-scenes team will produce original video content for CBS and continue to run the show with Campbell as host.