After winning the ability to sign customers during its appeal, Vonage has launched a PR campaign lobbying for...
In letters to the both political parties, Stanford Law Professor and copyright-reform advocate Lawrence Lessig is calling for...
TargetSpot, a company that allows businesses to create, buy and place their own ads within streaming media, has...
Intel is teaming with Google to create an online marketing toolkit catering to thousands of small businesses in...
Blinkx is going public on the London Stock Exchange after merging back into the consumer division of Autonomy, its...
Scion, Toyota's new auto brand geared toward Gen Y, has 80 percent brand recognition among consumers 35 and...
By working with Reebok to create a customized campaign, Glam Media helped the company target women with its...
After a dispute that had MySpace blocking Photobucket slideshows from the site, the two parties have resolved the...
In the wake of the Interactive Advertising Bureau's call for audits to comScore and Nielsen//Net Ratings, Quantcast is...
Digital billboard network SeeSaw is adding text-message interactivity to its out-of-home locations, reports AdWeek.
SeeSaw will add what...
RSS management service FeedBurner has launched a tool to let advertisers pull their ads from sites they deem...
A software firm called DS-IQ is trying to bring accountability to in-store video screen ads, reports MSNBC.
The...
Seeking to come up with a plan to adjust to a digital world, News Corp. owner Rupert Murdoch...
Microsoft has changed its Entertainment sites in a way that it hopes will attract more users and the...
Virtual world Second Life holds potential for real-life brand and product promotion, according to the latest GMI Poll...
Before brands and online publishers attempt to deploy social technologies, they must understand their target audience - specifically...
A federal judge has ruled that the rights of trademark holders are violated when their terms are used...
WPP Group is one of the suitors to acquire 24/7 Real Media, which could sell for upwards of...
Ask.com is preparing for the mid-May launch of their own contextual advertising product, reports Search Engine Land.
The...