Online college video tour destination theU has signed with ad network VideoEgg to insert ads into those videos.
TheU allows current and potential students to view videos of college campuses, mostly amateur productions from students themselves, as part of the college experience or decision making process. By signing with VideoEgg, theU can now monetize that content through the insertion of rich-media advertisements. VideoEgg ads are invitation-based, prompting the viewer to click to view the actual either during the video's playback or after it's done.