In a first-of-its-kind for U.S. television viewers, Home Shopping Network is allowing shoppers to purchase the goods they...
Five VNU Business Media brands - Incentive, Potentials, Sales and Marketing Management, Presentations and Training - have a...
Miller Brewing has launched a repositioning of Icehouse beer, using the web to reach younger male drinkers.
Miller and...
PBS President Paula Kerger said in April she would explore advertising on the PBS website carefully. Apparently having...
AOL fired two employees and its CEO resigned after widespread criticism for the release of AOL members' web...
J.L. Halsey Corporation, best known as an email marketing services holding company, has acquired two firms to expand...
Google may have to fight yet another click-fraud-related class-action lawsuit, this time one filed in Pennsylvania.
Philadelphia lawyer Samuel...
U.S. measured ad spending in May declined 0.3 percent from a year earlier - the first comparable-period decline...
The concept of user-generated content is apparently expanding… to include major brands, which are beginning to produce their...
YouTube today launched yet another attempt to generate ad revenue, allowing advertisers to promote their brands via customized...