The U.S. Department of Transportation is launching an $11 million ad campaign, the largest ever to combat drunk...
Mediabistro.com has officially been put in play, writes BtoB Online. Media investment bank DeSilva & Phillips is seeking...
In an effort to continue to allow Disney fans to access content wherever and whenever they want it,...
Global paid product placement spending surged 42.2 percent to $2.21 billion in 2005 with double-digit growth expected to...
Email marketing and technologies firm Epsilon Interactive has bought Big Designs Inc., reports DM News. Terms of the...
Interactive Video Network (IVN), an Interep Interactive company, plans to launch a new video network called the Viral...
Current TV, a pioneering effort in user-generated content initiated by "internet inventor" and erstwhile presidential candidate (some claim...
Jeep has launched an interactive campaign for a concert series promoting its smallish SUV, and it's relying heavily...
AOL has announced five big-name sponsors for "Gold Rush," its new multiplatform reality show.
The online/offline TV-based game/contest/reality show,...
In a first for U.S. broadcast news, "CBS Evening News with Katie Couric," which debuts Sept. 5, will...