Turner Network Television and PGA.com will partner to offer live internet coverage of the 2006 PGA championships, August...
Ziff Davis Holdings has decided to sell Ziff Davis Media, publishers of PC Magazine and Baseline, as well...
Subway franchisees in Buffalo, NY, are offering customers discount coupons via their mobile phones.
The group of 12 franchisees...
Avenue A/Razorfish general manager Harrison Magun has left the agency and gone over to Microsoft.
Magun has left the...
ESPN will begin showing images via some of its branded podcasts.
Using a new technology, ESPN will integrate pictures...
Gen Y consumers are at the forefront of a host of web-based activities, but behind in others, according...
Another exec has left Carat Fusion. This time, it's EVP of business strategy John Durham.
Durham has joined automotive...
AT&T, the presenting sponsor of the Chicago-based festival, will stream live acts on its music portal, among other...
Podcasting and blogging are among the most effective marketing tools for generating technology sales leads, according to a...
JWT has partnered with Spot Runner to use its ad platform for local advertising by national clients.
WPP Group's...
A social-networking site for Boomers went live Monday, featuring sections on fun, love, money, body - and obituaries,...
Back-to-school shoppers are planning to buy later this year, spend not more than last year, and do more...
In a major overhaul and expansion of its online properties, Smithsonian Publishing today announced the creation of the...
During a U.S. Senate subcommittee hearing July 25, the Direct Marketing Association argued against a bill making the...
Time Warner's CNN will let citizen journalists play a greater role in news gathering, and has standardized a...
IAC/InterActiveCorp reported that its second-quarter net income plunged more than 91 percent, despite high-performing online properties, but investors...
Long-rumored and and late in coming, AOL's decision to offer many of its services gratis is now official,...
The new, ad-supported version of the erstwhile MSN Spaces has officially launched, with features intended to challenge the...
aQuantive reported strong second quarter results, with growth across all three business segments. ValueClick, too, had a good...
The Interactive Advertising Bureau is putting together a working group of member companies, including the biggest search players,...
Google has gone not only from online advertising to offline with print and radio ads, but it's aiming...
Sporting events such as this year's World Cup and the 2008 Beijing Olympic Games in Beijing are expected...
The federal government has jailed a blogger for refusing to divulge what he says is shielded information.
In the...
comScore Networks yesterday reported its e-commerce sales estimates for the first six months of 2006 and forecasts for...
In Europe, Coca-Cola is running promotion in conjunction with Apple and iTunes and is also planning to launch...
Americans may be online in vast numbers, but most spend more time getting their news from traditional sources...
Some large book publishers are running the equivalent of movie trailers on the web to attract new audiences...
MTV, via its acquisition of marketing services firm Y2M, will gain access to millions of college students nationwide.
mtvU,...
RealNetworks has signed software distribution agreements with Google and Mozilla Corporation; all three compete with Microsoft.
Those who install...
The worldwide market for online video content will grow tenfold in the five years leading to 2010, according...
Both the Associated Press and Google have confirmed that Google pays AP for the proprietary stories and photographs...
Canaan Partners and Yahoo have teamed up to finance an Indian online matrimony firm operating a group of...
Apple on Thursday said it is working with three automakers to integrate the iPod, which controls three-quarters of...
Federal regulators continue to promote an alternative to cable and DSL internet access.
The Federal Communication Commission on Thursday...
Some bad news for email direct marketers: More than on in three consumers use the spam button on...
Australian brewer Foster's will shift all its ad spending from TV to the web, according to the Wall...
Hachette Filipacchi Media's Car and Driver is working with Revenue Science to deliver behavioral targeting services for advertisers.
Beginning...
Avenue A/Razorfish continues to expand abroad, acquiring a German digital shop.
aQuantive's Avenue A/Razorfish has acquired German digital marketing...
Google has hired a former president of Time magazine to help strengthen ties with Madison Avenue.
Google has hired...
As it begins to offer its online services for free and cuts back its internet access business, Time...
A Madison Avenue task force has officially announced plans for testing an electronic media marketplace in early 2007.
The...
The rise of social networking may have driven some users away from dating sites - one of the...
By 2010, traditional TV advertising will be one-third as effective as it was in 1990, according to a...
Consumers are worried enough about information security breaches to a have a major impact on consumer loyalty and...
Google has begun warning users when they are about to visit a potentially harmful website.
Users clicking on a...
A new podcast analytics technology measures podcast performance.
Online marketing firm Oneupweb's PodTractor is a hosted tracking technology that...
The blogosphere has been doubling in size every six months or so - and is now more than...
Though constituting only about 10 percent of total newspaper revenue for the Washington Post Company, online revenue surged...
ABC.com's apparently successful two-month experiment with streaming popular TV shows online has prompted a re-launch, and a new...
For the first time, Google accounted for more than 6 of 10 searches conducted in the U.S., according...