VNU has received approval from shareholders to become a private company, reports BtoB Online (via MediaBuyerPlanner).
The approval to...
Johnson & Johnson's online videogame attempts to leave an impression on moms who have a couple of minutes...
The direction of online initiatives is the most interesting trend in newspapers, according to media buyers and planners,...
NBC will offer the pilot episode of its Heroes on iTunes before the series begins airing at the...
Boston-based Gather.com, which gives its writers a share of ad revenue, is launching its first major advertising campaign...
Several newspapers have signed a deal for a news aggregator to provide them with links to stories from...
Maven Networks' new video platform allows publishers to offer streaming video and downloads - and automates ad serving.
The...
Toyota has created made-for-mobile, branded videos - and launched a TV campaign to send viewers to watch them...
AOL announced it will launch an expanded online video download and search service this week, just as parent...
Worldwide media-based ad spend is projected by GroupM to increase 6.1 percent, to $367 billion, this year; and...
