Upfront sales closed for NBC with a total $1.9 billion commitment by major media-buying agencies, according to a...
The Worldwide Web Consortium (W3C) of 30 industry players, including some of the leading wireless and internet companies...
South Korean online game company Webzen and Microsoft's newly acquired Massive in-game advertising unit have struck a deal...
Click-to-call, chat and call-tracking solutions provider eStara today announced an agreement with performance-based advertising network AzoogleAds to power...
Casual-games developer, publisher and distributor RealNetworks today announced the launch of in-game video advertising with top brands Honda...
Startup Cellfire has been testing a Java-based mobile coupon offering for the last six months and is now...
Barry Diller's InterActiveCorp announced on Monday that it had reached an advertising agreement with popular website The Huffington...
Local online advertising has yet to deliver on its promise, with online local ad spending projected to constitute...
Spending on alternative media strategies in the first half of 2006 reached an estimated $53.37 billion, an increase...
After a rough introduction, NBC and YouTube are partnering to make clips from NBC shows available on the...
Google is about to introduce a test version of its long-anticipated GBuy online-payment service, possibly this week, writes...
