The average tenure of a CMO has shrunk even further, according to a new survey from Spencer Stuart,...
Word-of-mouth marketing and media firm BzzAgent will expel up to 10,000 "pests," its term for BzzAgent community members...
JupiterResearch predicts that 79 million U.S. households and 110 million Western European households will have broadband access by...
A new approach to TV advertising buying will be launched later this summer with a medium that allows...
A newly established team under Jean Berberich, P&G innovations manager - mobile marketing consumer solutions program, has launched...
Online ad network Burst Media has launched Burst Direct, an ad network for direct marketers, reports DM News....
Email messages marked with an icon indicating its authenticity are twice as likely, on average, to be opened...
Google's mobile division, based in London, is expected to drive the company's next growth phase as it focuses...
Interpublic Group is in final negotiations with social networking site Facebook for a 0.5 percent stake in...
Ad network ValueClick Media has agreed to retarget in-market car buyers who have previously visited Jumpstart Automotive Media's...
Sony BMG Music Entertainment has launched its new, ad-supported Musicbox Video site - which offers videos, artist interviews,...
