According to a comScore analysis of the online research and purchase behavior of consumers in the wireless phone...
Turner Entertainment completed its upfront business late last week with Starcom to the tune of about $150 million,...
Aegis has made an announcement to shareholders, asking that they reject French financier Vincent Bollore's demand for two...
Retailers' email campaigns using lists of 100 addresses had the highest open rate (38.78 percent) but the third-highest...
Corporate blogger Robert Scoble, said to have helped introduce a kinder, gentler Microsoft to the outside world, is...
Marketers who buy cost-per-performance ad inventory from networks could be paying for the same customer more than once,...
Nearly 69 percent of teens say if they had no internet access outside of school it would "ruin"...
Vibrant Media is adding 15- and 30-second video clips to its sometimes-controversial IntelliTXT in-text contextual advertising unit, reports...
Digital marketing agency Organic will launch a new practice to help clients determine opportunities in social networks, videogames,...
Google's online payment system (previously known as "Google Wallet" and more recently as "GBuy"), scheduled for launch on...
As anticipated, eBay will be introducing an online contextual advertising system for eBay sellers to promote auctions, reports...
