About.com and IDG Entertainment have signed a content-sharing deal, according to which IDG will provide About, owned by The New York Times Company, with videogame-related content from gaming community site Games.net, reports MediaWeek. The content, targeting casual gamers, will appear on a co-branded website in About's special-interest information channels.

"Adding content from Games.net puts our visitors in touch with quality editorial and authoritative news on the videogame industry, and adds value to the About.com experience for the casual gaming enthusiast," said Scott Meyer, About.com president and CEO.