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March 2006
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About.com Adds Games.net ContentAbout.com and IDG Entertainment have signed a content-sharing deal, according to which IDG will provide About, owned by...News Corp Creates Mobile Entertainment Store
AOL Faces Ruckus from 'Email Tax' ProtestorsA motley crew comprising civic and political groups has begun what it hopes will turn into a protest...U.S. Teens among Most Conservative, Brands Forced to Take Sides
Media Buying Getting Recognition It Deserves
Mobile Version of Google News LaunchedGoogle launched a mobile version of its Google News, cutting down the number of news sources from the...Internet Primary Sports-Info Source during Work Hours
Search Slows Down, Google Grows ShareThough US searchers continue to search in ever-larger numbers - 5.48 billion searches in January - the rate...Microsoft's Expo Live Classifieds Service Goes Live
TNS: Internet Again Led Ad Spend GrowthPartly as a result of a fourth-quarter slowdown, ad spend grew a modest 3 percent in 2005, totaling...Google, Yahoo Pummeled by Click Fraud PanelGoogle and Yahoo were sent reeling at a Search Engine Strategies session on click fraud, with search-marketing vendors...Lyris: Email Delivery Rates IncreaseEmail delivery rates in the U.S. and Europe reached 89 percent in 4Q05, up from 87 percent in...CampusAdTrader Makes Buying Ads Easier
Whose Blog Ad Revenue Is It, Anyway?Chinese actress, celebrity and blogger Xu Jinglei is arguing that she has a right to a cut of...SES Panel: SEMs, as "Metrics Marketers," Have the AdvantageThe metrics-centricity of search marketing is an advantage that search marketers tend to have over traditional ad agencies:...AOL Sues Phishing Gangs
'Brokeback' Video Spoofs: Editing in Gayness and GaietyOnline parodies of "Brokeback Mountain" are proliferating faster than video websites like youtube.com, gorillamask.net, and dailysixer.com can keep...Internet Saturation Not Far AwayInternet saturation could be right around the corner - nearer than most have thought - and even before...Blogging via Phone: Sony Ericsson, Google PartnerSony Ericsson Mobile Communications is partnering with Google to integrate Blogger and Google search into Sony Ericsson mobile...Nielsen Backs out of PPM Deal with Arbitron
Mobile Ads 'Quickly' to Become MainstreamCell phone and media companies expect mobile advertising to soon become a sizable market and will offer, inter...Online Advertising Spend Surged 30 Percent in 2005
Gain Access to AdCenter through Three-Hour Window
Yahoo: Original Content no Longer the FocusAfter saying he would bring TV-like original programming to the web, Yahoo's Lloyd Braun, head of its Media...Ad-Supported AP Online Video Network Launched; Airs Video of Bush, Chertoff Being Warned about Likely Katrina CalamityThe Associated Press (AP) has officially launched its AP Online Video Network in the U.S. after two months...Apple Issues Update to Fix Browser Flaws, Avoid OS Virus
Wheeler Named Neo@Ogilvy North America CEO
Customer Experience Budgets to Increase
Boosting Conversion Rates: 'What's Old Is New Again'
'My ABC' to Offer Free, Ad-Supported Prime-Time Shows Online
Eolas Update: Microsoft Alters IE 6 to Comply with Court RulingMicrosoft has issued a "Non Security Update" for Internet Explorer 6 to comply with a court order to...Lazy Agencies Give Online Advertising a Bad Name
Oracle Unveils Corporate Search Software; Google Lowers Search Appliance PriceBusiness software maker Oracle on Wednesday challenged Google with new search software for sifting through corporate databases, email...Toys 'R' Us, Amazon.com to Go Separate WaysToys "R" Us said yesterday that a Chancery Court in New Jersey ruled in its favor in a...Online Search Hits All-Time High; Google DominantThe number of online searches conducted on some 60 U.S. search engines in January reached 5.70 billion -...Google: Revs Will Reach $100B; Eyeing TV, Radio, Print, Direct Advertising
Cable's High-Speed Internet Loss Is DSL's GainA new study by Leichtman Research Group finds that cable operators now serve 24.3 million subscribers of high-speed...Direct Sales, Revenues Up for Catalogers/Retailers
Colleges Creating Virtual Reality to Keep Students HappyColleges and universities are moving all sorts of student services - from laundry monitoring to snack delivery to...Current TV Turns to Viewer-Created AdsAl Gore's Current TV is giving its website's users the chance to create commercials for its corporate sponsors,...Justice Department Probes Online Music PricingA Department of Justice antitrust division investigation is looking into the online music industry for "possible anti-competitive practices,"...Advertising in a Time of Upheaval
Hitwise Acquires Search Management and Conversion Tracking Tech
AOL Won't Charge Nonprofits for Email DeliveryConfronted by a virtual mob of nonprofits brandishing the online equivalent of pitchforks and torches because of its...AT&T to Buy BellSouth, Create Communications BehemothAT&T plans to buy BellSouth for $67 billion in what amounts to an attack against its low-cost rivals...NBC Universal to Acquire iVillage, Expects it to Drive Digital StrategyNBC Universal will acquire popular women's destination site iVillage, the companies announced today. NBCU will purchase 100 percent...GDrive - Google's Drive for Information HegemonyThe blogosphere is catching fire with speculation that Google, in its quest to sift through and organize the...Cingular Launches New Mobile Video ServiceCingular Wireless, the country's largest cell-phone carrier, has launched a new video service for two new phones, reports...SEMphonic Tool Offers Integrated Search and Online Marketing Reports
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