The San Francisco Chronicle is launching a 30-minute television program called Chronicle Jobs TV, which will run three times a week on UPN Bay Area Channel 44 at 5:30 a.m., Monday through Wednesday, MediaPost reports (via MediaBuyerPlanner). The intent, at least in part, is to gain back classifieds losses to sites such as Craigslist.

Classifieds on Chronicle Jobs TV will be up to 30 seconds in length and will be divided into six categories: general, sales and marketing, professional, health care, skills and trades, and technology. The ads will also be streamed at www.SFGate.com for a one-week period. The show is being created by Digital Media Classifieds.