Stern Measures: Satellite Radio Audience to Grow Fourfold

As XM and Sirius do battle for the hearts and ears of satellite radio subscribers, audience numbers are...

Most Users, Mostly Middle-Aged, Watch Online Video

Internet users age 35-54 accounted for nearly half (45 percent) of viewers of online video as of August,...

Verizon to Offer Broadcast TV for Cell Phones

Verizon Wireless is the first cellular carrier to take part in a broadcast TV network for mobile phones...

Media Execs: Mobile Media Next Big Thing

The mobile media market is on the brink of a boom, according to executives at the Reuters Advertising...

BellSouth, AT&T Launch YellowPages.com

Click to enlarge BellSouth and AT&T (SBC) have finally launched YellowPages.com, a nationwide local search site that combines SBC's...

Voila! TiVo Transformed into Online Portal

TiVo's rapid transformation into a media/communications portal continues with its announcement of new online services that extend its...

Merrill Lynch Cuts Ad Forecasts for 2005, 2006

Pressure on rates in traditional media, along with potential weakness in the automotive and entertainment industries, will slow...

Google Faces Digitization Challenge in Europe

Google acknowledges that it cannot digitize copyright material from European libraries, according to InformationWorldReview, which cites Association of...

Anheuser-Busch to Shift Adspend to Web, Cable

Anheuser-Busch plans to shift ad dollars away from network TV and toward cable TV and the internet, saying...

WPP Snags Direct.com

WPP Group has bought a 50.5 percent stake in Miami-based marketing firm Direct.com, according to Brand Republic (via...

Coupons to Be Delivered via Cell Phone

Making the cell phone part of a multi-channel marketing strategy, two companies are launching a service that lets...