|
|
|
Home »
Archives »
February 2nd, 2005
« Previous Entries ·
DM'ers Warily Test Email Marketing WatersDM News reports that more and more direct mail list managers are dabbling with online lead generation, particularly...Google Global Revs Increase FastestSearchEngineLowdown points out a BusinessWeek story showing that Google's international revenues are growing much faster than the domestic...Most Fail to Maximize Email DeliveryJupiter Research reports that more than half of email marketers fail to check whether or not users are...IOs Engineered to Avoid Co-Reg BugaboosA MarketingProfs column explains the pitfalls of co-registration deals - where companies build their own email lists through...Google Sees 29 Percent Growth over Last QuarterGoogle reported another blow-out-the-estimates quarter, growing 28 percent over the previous quarter, a growth rate about one and...Google, Ironically, Starts Affiliate ProgramGoogle, which recently blew a large whole in affiliate revenues by nixing all but one affiliate program for...Third Major Net Ad Conference Slotted for Same WeekThe online marketing conference market is hotting up, with a train wreck of a week in store for...Lincoln Looks for Viral Harmonic with Superbowl SpotExploiting an increasingly popular tactic to extend the value (and perhaps justify the cost) of a Superbowl spot,...NYT: Our Free vs. Paid Strategy is DeliberateAn interview with The New York Times's Martin Niesenholtz shows a deliberate ambivalence in pursuing both broad reach...2005 Sees Good Net Retail GrowthFor the first full measured week of 2005, the week ending January 9, online retail sales grew an...Yahoo Japan Provides Blogging, not Just BlogsYahoo's Japan division, mostly owned by Softbank, released a new blogging engine for users stealing a March on... |