adland: Ogilvy London Hijacked

Reminiscent of the "…everyone knows, we’ve got your name, la la la; this is a donkey…" site that made Price Waterhouse Coopers look foolish two years ago, gigantic ad agency Ogilvy & Mather appears to have let its guard down, allowing someone else to register the ogilvymather.co.uk name. Worse, that someone else happens to be the Asabailey viral agency, which had no qualms insulting the global mega-agency. The toe tag [Click on image at left to enlarge.] reads "If you understood the modern brand… …you'd understand how to protect it."