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September 23rd, 2004
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Predictions: Holiday Sales Nice, Holiday Profits NaughtyIt's that season again: analysts putting their lists together of estimates for the coming online e-commerce holiday binge....USAToday Adopts PRIZM Segments for Online MediaUSAToday announced it would marry its zip code information on its online readers to Claritas's PRIZM NE segmentation...Behavioral Targeting at Risk of Spyware LabelA panel discussion laid bare the industry differences in how to define spyware. Where privacy advocates sometimes paint...Most Doing Back-to-School Shopping OnlineClaria's Feedback Research arm reported that a majority of back-to-school shoppers were purchasing both clothes and, especially, books...Looksmart Buys Furl to Add PersonalizationLooksmart bought search personalization firm Furl.net, just as competitor Ask Jeeves added similar functionality to its own results....Canada Gets Local Search from GoogleGoogle's own blog announced that the search giant launched Google Canada yesterday. It is, of course, in beta,...Gay Search Fagoogle 'Banned'Seemingly violating the trademarks of both Google and Microsoft's MSN simultaneously, a concern calling itself Fagoogle launched a...Q4 Online Retail to Grow by 25 PercentRetail Forward predicts relatively strong retailing growth in the fourth quarter, pegging growth at 6.5 percent, about the...EPC, New Buying Method, Blends Views & ClicksGary Stein attended Commission Junction's affiliate conference, reporting that the big new development appears to be a new...M&Ms, Ameritrade, LeFurgy Take OMMA AwardsThe Interactive Advertising Bureau (IAB) gave Online Media, Marketing and Advertising Awards to Beyond Interactive for its "M&M's...Spyware Legislation ComingIn separate stories, news broke this morning that both the House of Representatives and the Senate are passing...Study: People Can't Go Webless for LongA Conifer Research study, sponsored by Yahoo, found that most internet users simply can't go more than two... |