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September 8th, 2004
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Online Retail Tracking Offline GrowthOnline spending grew 13 percent for the third week in August, according to comScore, just a couple percentage...Online Content Cheaper, May Reflect Supply CompetitionA Poynter blogger noted that online content is sometimes valued at a lower rate than the "real world"...U.K. Banner Study: Ad Page Location KeyBunnyfoot released another study on ad banners, still 40 percent of online spending in the U.K. It found...Marketers Antsy about Search Engines' Intimate KnowledgeSome marketers are getting nervous that search engines are learning a little bit too much information about their...Ask Spidering RSS Feeds for Mystery ApplicationSearchEngineLowdown points out that Ask Jeeves has been spidering syndication feeds, although it doesn't currently provide an application...Micropayments Finally FashionableCompanies like Beenz, Flooz and DigiCash came too early, providing micropayment systems during the dot.com boom before major...Audience Measurement So Political, Jackson Endorses NielsenIn a sign that Nielsen's monopoly of TV viewing statistics might have gotten - heaven forefend - political,...U.S. Gives Microsoft Tabbed Browsing PatentThe U.S. Patent Office granted Microsoft a patent on tabbed browsing, a concept Microsoft claimed as its own...Google Looks to Context, Not Search for Future GrowthDM News surveyed the search engine marketing industry and found the concentration of future inventory lies in contextual...SendTec Sold to Theglobe.comTheglobe.com, once an internet high-flyer, bought online direct marketing agency SendTec for $6 million in cash and stock...Eye Tracking Study Reveals Ad Viewing BehaviorThe Poynter Institute published a set of observations made while studying the eye movements of web surfers, finding... |