MediaPost: 527 Groups Take To The Web In Preparation For 60-Day Pre-Election Onslaught
Since new campaign finance laws prevent non-profit groups from barraging voters with TV ads within two months of the elections, Internet publishers, newspapers and direct mailers are salivating at the opportunity to be the last push vendors of choice. Advocacy groups can still get around the TV limits, but they would be forced to abide by disclosure policies that candidates themselves must obey.