|
|
|
Home »
Archives »
July 2004
« Previous Entries ·
State Anti-Spam Law Ruling UpheldA Washington state appeals court found that an Oregon man had indeed violated Washington's anti-spam law by misrepresenting...Weintzen to Stay on at DMAThe Direct Marketing Association (DMA) announced that its retiring CEO Robert Weintzen - a lightening rod in the...Most Spam from U.S.About 55 percent of spam counted by Commtouch came from the U.S., according to a compiled list of...Advergames Popular in Political CirclesAdvergames are becoming rather popular in political marketing, gaining Internet exposure without great media costs. Detractors say the...AdWords Makes Broad Match Terms More RelevantGoogle modified its AdWords results a little bit this week, making its broad-match terms more targeted to relevant...Baseball League Bans AdwareMajor League Baseball (MLB), annoyed at the fact that adware companies are selling inventory that reaches viewers of...PriceGrabber Says No to Pop-Ups of All StripesPriceGrabber announced today, quickly following a similar Major League Baseball announcement, that it would not use pop-ups, adware...New Microsoft Search Arrives Today, Will UnderwhelmMicrosoft is set to release today the first iteration of its new and improved search engine. The features...Peugeot Reviews Online AccountFrench carmaker Peugeot placed its U.K. digital account, currently handled by Euro RSCG into review. The move comes...MSNbot Is Hungry, Feeds OftenWhile it remains hidden behind closed doors in Redmond, WA, Microsoft's developing new search engine is proving ravenous....Web Biggest Fund Driver for KerrySenator John Kerry's presidential campaign raised more than $1 million a day on the web alone in June,...Google Bans Gmail Trading, SquattingGoogle announced it was making Gmail account trading explicitly forbidden in the terms and conditions of the free...Ask Jeeves Adopts Kelkoo's Product SearchAsk Jeeves added shopping search to its list of "smart search" tools. Partnering with Yahoo's Kelkoo comparison shopping...Internets Lead 2004 Media Merger RecoveryThe pace of media mergers grew rapidly in the first half of 2004, according to Jordan Edmiston Group,...Gawker to Release New Blogs on Travel, GamesNick Denton's mini media empire is set to expand, with plans to start publishing two new blogs. One...Email Firms Queasy on FTC Posse IdeaA MediaPost canvassing of executives at major legitimate email marketing firms show that the idea of the Federal...U.S. Military Scared of Coke GPS PromoA seemingly innocent Coke promotion called "Unexpected Summer" has the U.S. military up in arms. For the promotion,...Barring Affiliates from Using Brand Keywords Saves Media CostsSince major e-tailer Northern Tool & Equipment banned its affiliate sites from bidding on its name on search...Again with the 'First' Can-Spam SuitIn yet another instance of someone claiming "first" status for using the Can-Spam law to sue an alleged...SmartBargains Files for IPOLate last week, as people in the U.S. were leaving work early for Fourth of July barbeques, SmartBargains...Web Political Ads Used DifferentlyPolitical analysts are coming to believe there's more to the profusion of political advertising online than merely the...High-End Pay Search Services Becoming DefensiveFactiva, a company owned by Dow Jones and Reuters that charges people to search its database of news...U.S., U.K., Aussies Form Anti-Spam PactThe Federal Trade Commission said it had signed a cooperation agreement with Australia and the U.K. that governs...Mobile Gamers More Often WomenYankee Group reports that more women are playing mobile phone games than are men. Only 42 percent of...eBay Does Away with Reserves Down UndereBay will prevent its Australian division's users from setting auction reserves, the limits that prevent items from selling...Chinese Online Ads Top Billion YuanChina's state organ reports that online advertising there topped a billion yuan, about $130 dollars by current exchange...Analysts Challenge 'Synergy' of ConglomerateBarry Diller's InterActiveCorp (IAC), a melange of dot-com companies he's collected over the years, is facing analyst frustration...China Announces Mystery IP ProtocolChina's news service announced the country is adopting a new generation of Internet Protocol technology, called IPv9. The...Town-Wide Wi-fi Follows Cable's RouteBroadband wireless Internet is now spreading in rural areas through the mechanism that for the past two decades...PR Firms Search Web for Brand AttitudesFirms like Cymfony and FAST Search are using the web to search not just for topic-relevant results, but...Lawyers Spar Over Competitor KeywordsMost lawyers have always taken a dim view of advertising. State bar associations frequently ban the practice among...BBC Told to Limit Web ContentSince U.K. citizens pay a tax of sorts to fund the country's public television, private companies complained that...Viral Marketing on Anti-Commercial Group's RadarGary Ruskin, director of anti-commercial group Commercial Alert, commented on the growing trend of viral marketing. He's not...Advertising.com Deal DissectedA hometown business paper tracked the twists and turns of the Advertising.com IPO that was cancelled in favor...Bloggers Hope to Gain Convention AdmissionDemocrats are opening up their convention to bloggers - well, at least bloggers they like. Republicans say they...Net Publishers Eager for Campaign TV Silent PeriodSince new campaign finance laws prevent non-profit groups from barraging voters with TV ads within two months of...Jupiter Research 'Strikes Back' at eMarketerAlan Meckler, CEO of Jupitermedia, said yesterday in his blog that his firm initiated legal action against research...Denton on Denton, Blogs & the Importance of NappingClickZ interviewed blog-for-profit publisher Nick Denton, who seems determined to project a slacker attitude that would be most...Week's Online Sales Over $1 Billion AgaincomScore reported another week of greatly expanded e-commerce, with the week ending June 20 accounting for just over...SmartBargains Details Plans in IPO Filing, Reports More LossesThe SmartBargains IPO announced two days ago now has a number stuck to it: $80.5 million is the...CA Privacy Law Kicks InCalifornia's privacy policy law kicked into effect at the beginning of July, requiring web firms dealing with California...Yahoo Tweaks Search PageYahoo, the last of the big three search engines to keep the "busy" look of a complex search...Microsoft Search Good Beginner's EffortDanny Sullivan put Microsoft's new beta search engine through its paces and found it to be a good...Match.com to MullenAdWeek reports that Match.com chose Boston suburb-based Mullen to run its media account. Match.com is changing media agencies...Brits Scared of e-CommerceIn explaining why they don't use the net to purchase goods, about two out of five people in...Kerry Pre-announced Veep Decision to Email HordeIn a maneuver with little political significance, but perhaps showing continuing intent to emphasize his web efforts, presidential...Gmail Tech Missed in Privacy FracasIn the hubbub of the privacy concerns, MIT's Technology Review points out that some significant technology developments are...Blogger Takes SEO ContestA contest held to see who could garner the best search engine rankings for a made up phrase...Poll: Majority Uses Spam FilterA Yahoo study of 37,000 email users found that Americans fall into two categories: those that ignore spam... |