Ad Age: Goodby Top Agency at One Show Interactive Awards

Goodby Silverstein & Partners too the most One Show Interactive Awards this week, winning for work on Discover and HP. The ad awards are geared to stand-out creative and do not consider campaign effectiveness as a criterion. NEC's in-house agency won the business-to-business category, a first for a non-U.S. firm. Nike again took the Interactive Advertiser of the Year spot, with seven awards granted to it across four agencies.