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AP to Launch Ad-Supported Mobile News Network in Q2


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The Associated Press (AP) is teaming with Verve Wireless, a wireless publishing platform, to power the public foray of its AP Mobile News Network.

The service gives mobile users a central space for local, national and international news and is "tailored to smart phones," according to the AP. The beta program was announced just recently; it formally launches late this quarter.

The Mobile News Network will include news contributed by AP members and affiliates. While the beta network was non-profit, the public version shall be ad-supported. Advertisers may target nationally or locally.

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