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AOL: No Plans for Search Engine, Plenty for Personalization

SearchEngineLowdown: AOL Plans Personalization But No Search Engine of Its Own

AOL again confirmed it lacks plans for its own search engine, relying instead on Google's, but it did say it is working on personalization features. "Personalization is on the horizon," said AOL's chief of search Gerry Campbell. "We're very focused on search as a company. We're moving very aggressively in defining new ways for people to search."

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