AOL Thursday announced AIM Presence, a service that lets bloggers, podcasters, consumers and small businesses add to their websites one-click access via AOL Instant Messenger (AIM) - the idea being to let visitors to a site or blog see whether the proprietor or editor is available for immediate messaging - reports InternetNews. The program includes a free distribution license; publishers can add AIM Presence by cutting and pasting a line of HTML code onto their webpage code.
AOL also announced "AIM-enabled communities," including Facebook, LinkedIn, SixApart and Glam.com. Chamath Palihapitiya, VP and GM of AIM and ICQ, said AOL Presence would help web publishers and bloggers differentiate their sites and help visitors become more engaged.