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AMD Dumps McCann on News it Covets Intel

AdAge reports that McCann Erickson's efforts to chase the Intel account review have led to its loss of the AMD account. AMD is the sole competitor against Intel as a major supplier of chips for Windows-based computers. It says it bills roughly $30 million annually, a lower order of magnitude relative to Intel's enormous account spending. Syndicated measurement services peg AMD's spending even another order of magnitude lower, closer to $2.6 million. AMD said it will start a review process. Apparently caught off guard, McCann said it would have a statement later today.

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