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Amazon is jumping on the social networking train with the soft launch of Askville, reports CNN. Similar to Yahoo Answers, Answers.com and wis.dm, Askville allows users to post any question they want and get answers from real people.

Users will rate other people's answers with "experience points." Based on how helpful the answer is, aspiring experts can gain or lose points. Additionally, users gain Quest Coins for every action they complete, from voting to asking a question.

Amazon says Quest Coins will become the virtual currency on a soon-to-be launched virtual world called Questville.