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Full-service agency Almighty is prepping campaigns for Al Gore's the Climate Project, including a WOM training program for volunteers.

The Climate Project push centers on the redesign of theclimateproject.org to help manage the nonprofit group's training program for volunteers who will become evangelists for the global warming presentation featured in Gore's documentary, An Inconvenient Truth, reports AdWeek.

According to Boston-based Almighty partner Ian Fitzpatrick, "thousands" of people around the world have submitted applications since the program was announced in July, one month before the agency won the account. The mostly female applicants include housewives, the Mayor of Annapolis, MD, and a well-known female country musician, he said.

The rollout of the Climate Project site takes place the same week as Almighty's newest work for WorldWinner, a web gaming destination targeting mostly 25-50-year-old women. The ads dangle the prospect of cash prizes to lure fans of the original board game to try Scrabble Cubes, a 3-D version.