Adobe is altering its software so that Flash-based games and videos will be able to operate on different handsets without being modified, the Wall Street Journal reports.

"Smart phones are where the game is now," stated CTO Kevin Lynch. "Our chips are on the table. We've made our bets."

The company is also forming strategic alliances with chip designers and handset makers.

Adobe did not release an ETA for a version of Flash that would be compliant with iPhone or the BlackBerry. But later this year, it will release a trial version of Flash for phones with Palm, Google and Nokia operating systems.

"We need to have Apple's agreement before we can do it," Lynch said to explain the platform-agnostic delay. Nonetheless, engineering teams at Adobe have been dedicated to development for each major smart phone.

Neither Apple, which makes the iPhone, nor Research in Motion — BlackBerry's parent company — commented on the matter. But in March 2008, CEO Steve Jobs of Apple indicated the company was exploring options superior to Adobe's Flash.

"There's this missing product in the middle," he was quoted as saying.

Shortly after the Apple snub, Windows Mobile licensed Flash Lite, a less heavy version of Flash that still enables users to view certain videos and games on their handhelds.

In May 2008, Adobe launched the Open Screen Project, a coalition of over 25 companies committed to bringing Flash to different devices, including handhelds. And four months ago, Adobe partnered with Nokia to start a $10 million fund for developers interested in creating Flash-based apps for mobile devices. Five grants have been awarded so far.

Adobe sales dropped 12% in Q1; Flash remains one of its major revenue generators.