Digital Impact found its white knight, getting Acxiom to buy it out, saving it from an on-the-cheap buy-out from InfoUSA. InfoUSA had offered to take over the company for $2 per share - an offer then significantly over the issue's trading price. Digital Impact balked and now is set to be sold for $3.50 per share to Acxiom. The spurned InfoUSA's CEO Vinod Gupta tipped his hat to the target direct marketing firm: "I commend the shareholders of Digital Impact for enhancing the shareholder value, and I think the offer by Acxiom was fair. We could have gone slightly higher, but that was it. We have no plans to top that number." Now that InfoUSA is declining to chase Digital Impact, it loses its easiest defense against the recent patent infringement suit brought by Digital Impact against InfoUSA.