The Voice of Online Marketing | MEDIA KIT | NEWS TIPS
The latest practical news and developments at the intersection of search, email,
social media, mobile marketing, web analytics, online advertising, ecommerce and more.
Marketing News on Twitter Interactive marketing RSS newsfeed
Advertisement
Advertisement
MARKETING JOBS

Abacus Enters France

DoubleClick's consumer data division Abacus launched a division in Lille, France, seeking to gain as clients French catalog and direct marketers. The move is most notable for its boldness in directly facing Europe's extreme privacy laws in the very market most in a tizzy about personally identifiable information. Abacus already operates in Britain and Germany.

Search

Related Topics

Advertisement

Subscribe to MarketingVOX|News

Latest interactive marketing news Latest media planning news & facts Latest marketing data & research